Clearbit Review: The AI-Powered B2B Marketing & Sales Intelligence

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Clearbit Review


Clearbit is a powerful AI-driven platform designed to help B2B companies supercharge their marketing and sales efforts. By providing real-time intelligence and comprehensive customer data, Clearbit enables businesses to identify, prioritize, and engage with their ideal prospects.


Who is Clearbit best for?

Clearbit caters to a wide range of B2B organizations, including:

  • Startups looking to accelerate growth
  • Small to medium-sized businesses aiming to optimize lead generation
  • Large enterprises seeking to streamline sales and marketing processes

Key Features

Lead Generation

Clearbit’s lead generation capabilities are unparalleled. The platform:

  • Identifies high-value leads based on 100+ firmographic and technographic data points
  • Reveals anonymous website visitors and creates personalized buying experiences
  • Captures more leads through shortened forms and intent-based outreach

Data Enrichment

With Clearbit, you can enrich your customer data and gain a 360-degree view of your ideal buyers. The platform:

  • Provides real-time intel on over 200 million contacts at 20 million businesses
  • Enriches leads with key info like job title, company size, tech stack, and more
  • Enables hyper-targeted segmentation for personalized campaigns
Clearbit Data Enrichment

Sales Acceleration

Clearbit helps sales teams close deals faster by:

  • Prioritizing leads most likely to convert based on AI insights
  • Automating prospecting and outreach with personalized messaging
  • Providing real-time alerts when target accounts show buying signals
Clearbit Sales Acceleration

Marketing Automation

Clearbit integrates with leading marketing automation platforms to:

  • Sync enriched data for hyper-personalized campaigns
  • Trigger automated workflows based on intent signals and buyer readiness
  • Measure ROI with granular attribution reporting
Clearbit Marketing Automation


Clearbit offers three main plan options:

  1. Free Account – Access basic features at no cost
  2. Business Plan – Unlock advanced capabilities (custom pricing)
  3. Powered by Clearbit – Enterprise-grade solution (custom pricing)
Clearbit Pricing

To get detailed pricing info and book a demo, visit the Clearbit website.

Pros & Cons


  • Robust AI-powered platform for B2B sales and marketing
  • Provides comprehensive, real-time customer intelligence
  • Integrates with popular CRMs and marketing automation tools
  • Offers a free plan to get started


  • Higher-tier plans can be pricey for smaller businesses
  • Slight learning curve to fully leverage advanced features


Some top Clearbit alternatives to consider include:

For in-depth comparisons, check out our articles on Clearbit vs. Apollo, Clearbit vs. ZoomInfo, and more Clearbit alternatives.

Customer Reviews

Positive Reviews

“Clearbit has been a game-changer for our sales and marketing teams. The real-time data and insights have helped us close more deals faster.” – Sarah K.

“We’ve seen a significant uplift in conversion rates since implementing Clearbit. The platform is intuitive and the customer support is top-notch.” – Michael T.

Negative Reviews

“While Clearbit is a powerful tool, the pricing can be steep for smaller organizations. I wish there were more affordable plan options.” – Lisa P.

“It took some time for our team to fully adopt Clearbit and leverage all the features. More user training resources would be helpful.” – David G.


  1. Is there a Clearbit free trial?
    • No, but Clearbit offers a free plan with limited features.
  2. Does Clearbit integrate with Salesforce?
    • Yes, Clearbit integrates seamlessly with Salesforce and other popular CRMs.
  3. How accurate is Clearbit’s data?
    • Clearbit prides itself on providing highly accurate, real-time data. However, as with any data provider, there may be occasional discrepancies.
  4. What is Clearbit’s pricing model?
    • Clearbit operates on a subscription-based pricing model, with plans starting at $99 per month. Enterprise pricing is custom.
  5. Is Clearbit GDPR compliant?
    • Yes, Clearbit offers features and settings to help customers comply with GDPR regulations.

Key Takeaways

  • Clearbit is an AI-powered platform that provides real-time B2B intelligence
  • Key features include lead generation, data enrichment, sales acceleration, and marketing automation
  • Clearbit offers a free plan and custom pricing for advanced features
  • The platform boasts many pros, but pricing may be a con for smaller businesses
  • Top alternatives include ZoomInfo, LinkedIn Sales Navigator, and Demandbase


Overall, Clearbit is a robust solution for B2B organizations looking to streamline their sales and marketing efforts. With its AI-driven insights and comprehensive data, Clearbit can help businesses identify and engage high-value prospects, ultimately driving growth and revenue.

While the platform may have a learning curve and the pricing can be steep for some, Clearbit’s powerful features and positive customer reviews make it a strong contender in the B2B intelligence space. If you’re looking to take your sales and marketing to the next level, Clearbit is definitely worth considering.

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